TY  - BOOK
AU  - Deschamps, Jean -Philippe
AU  - Nayak, P.Ranganathan
TI  - Product Juggernauts
SN  - 0875843417
U1  - 658.8 
PY  - 1995///
CY  - Boston
PB  -  Harvard business School Press
KW  - Applied Sc
KW  - Management
ER  -