000 00421nam a2200169Ia 4500
020 _a0333937198
082 _a658.8
_bRAM
100 _aRamaswamy, V.S.
245 _aMarketing management :planning, implementation & control
250 _a3rd
260 _aDelhi
_bMacmillan India Limited
_c2006
300 _axxxv, 748p.
650 _aApplied Sc.
650 _aManagement
700 _aNamakumari, S.
044 _aIndia
999 _c6474
_d6474