Marketing management (Record no. 6470)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00355nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120327993 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | PHI |
| Date of publication, distribution, etc. | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxixvii, 774p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Applied Sc. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Electronics and Communication Engineering | Central Library AKGEC, Ghaziabad | Central Library AKGEC, Ghaziabad | Reference Book Section | 04/01/2006 | gobookshopping.com pvt. Ltd . | 495.00 | 658.8 KOT | 013116 | 07/09/2014 | 1 | 07/09/2014 | Reference Book | ||||||
| Electronics and Communication Engineering | Central Library AKGEC, Ghaziabad | Central Library AKGEC, Ghaziabad | Lending Section | 04/01/2006 | gobookshopping.com pvt. Ltd . | 495.00 | 658.8 KOT | 013117 | 07/09/2014 | 2 | 07/09/2014 | General Book | ||||||
| Electronics and Communication Engineering | Central Library AKGEC, Ghaziabad | Central Library AKGEC, Ghaziabad | Lending Section | 04/01/2006 | gobookshopping.com pvt. Ltd . | 495.00 | 1 | 658.8 KOT | 013118 | 11/09/2017 | 3 | 07/09/2014 | General Book | 08/04/2017 |